Before developing & hosting a web site it is extremely important to decide the purpose of the web site to your specific business. Web site is a tool which could be used to achieve specific targets. The basic purpose of the web site could be as follows:

a) 24 x 365 online information about your company:

Your office works 8 hours a day, 5 days or 6 days a week. Your staff & yourself is not always accessible for communicating what are your service offerings, your capabilities & information about your past projects etc. The Web site could be a source of all such information which virtually works 24 hours a day 365 days a year. At a very negligible cost.

b) Online portfolio:

If a new client is interested in seeing your past works, your capabilities & details about your team, infrastructure etc. Web site is the best place to share such an information. You can just send a URL of a specific link on your web site which could be accessed by the prospective client to see all the information about a particular project. In fact the user could access some of your other projects also to learn that wow they are into interior design also, let me get my interiors also done up by this same company.

c) Virtual office accessible from anywhere:

Web site could be used as a virtual office which could be accessed from anywhere in the world by yourself or your staff members. Standard formats of quotations, covering letters, MOUs, Agreements, or presentation could be available on the web site. You could be in Mumbai or Delhi, just access your virtual office & use any of these formats. Complex functionality also could be planned & developed for high tech working styles.

d) Web site as a promotional tool:

Web site is the most inexpensive tool of business promotion. Proper Search Engine registration & Meta Tags organization could ensure the targeted traffic of prospective clients to your web site. Imagine  this marketing front end of your company working 24x365. Efficiently showing the structured information about your company, your service offerings, & projects to the prospective or existing clients.

You need to promote the web site off line also. This means printing the web site address on all the literature, letter heads, visiting cards, of your company. Even mailing the address to all of your existing clients, & requesting them to visit the web site for more information would help.

e) Advanced options:

Web based solutions for complex working could include: Web based costing, tools for interior projects, Web based concurrent engineering solutions where the structural engineers & architectural designers work at once to complete the projects in real time.